Mar-Apr 2012 Newsletter

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HPBExpo 2012

HPBExpo Video Booth Tour

In less time than it would have taken you to check your bags and make your way through the security check, Rasmussen presents three videos that explain the products that we showed at this year’s HPBExpo in Atlanta, GA. Rett Rasmussen walks you through our various gas log sets, vented and vent-free; discusses the various control types; provides sales and design nuances of the various products; and provides a quick overview of the new “Valve Vanisher™” system, which is applied to nine of our vented burner styles, and helps you avoid “Big Ugly Box Syndrome.”

Rett also walks you through our outdoor products, including FirePit logs, Solaire Infrared Grills and Bromic Radiant Patio Heaters that we displayed at the show.

So there you go: a trip to the HPBExpo that is informative, no strip search required, all from the convenience of your computer. Please be sure to contact us if you have any questions or would like a quote on any item you see.

Dealer Interviews a Hit!

A quarter of our booth at HPBA was devoted to videoing dealer interviews. Google, in their latest search algorithm, provides high priority to video with relevant local content. This makes sense, because Google owns YouTube.The interviews, conducted by our marketing coach, Edward Earle, were of business owners talking about what they know best – their hearth and outdoor products businesses. What is more relevant than that!This effort by Rasmussen was a continuation of our Dealer Business Alliance, which is committed to providing dealers with the tools and knowledge to help dealers improve their businesses.


Launching SOON!

At Rasmussen Gas Logs & Grills, we are extremely excited about our new and improved websites. Our focus in re-engineering our sites is to make them extremely consumer and dealer friendly. Now we still have some finishing touches to make, but we are at the point where we would like your specific feedback and comments.

  • What features or content would you like included?
  • What else is needed to make them beneficial to dealers and their staff? To consumers?

Please email your input to

We intend to launch these sites by May 1. Thank you in advance for your assistance.


NEW Corporate Home Page



Visit Beta-Test Site


NEW Gas Logs Site


Visit Beta-Test Site


NEW Solaire Grills Site


Visit Beta Test Site



Make More Money NOW!

Introducing the NEW Dealer Business Alliance (DBA) Program, sponsored by Rasmussen.


Here’s what you get FREE:

  • Advertising, branding strategies & collateral
  • Inside & outside sales strategies & training
  • Online PR development & distribution
  • Email marketing tools & distribution
  • Website deveopment & SEO Strategies
  • Live & online training events

With Rasmussen and the Dealer Business Alliance program, you can make more money now.


Be sure to bookmark these useful pages:

Troubleshooting and Knowledge Base Photo

Repository Blog / Newsletter Archive

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We have pages for both Rasmussen Gas Logs and Solaire Infrared Grills. Stop on by, read our posts and feel free to contribute your photos and stories to the community. |
Copyright 2012 Rasmussen Gas Logs & Grills. All Rights Reserved.